Products

CertainTeed is a major North American manufacturer of building products for both residential and commercial construction. Their offerings span exterior and interior systems including roofing, siding & trim, insulation, drywall/ceiling systems, and more. This breadth means that CertainTeed is not a “single-product” brand but rather a full system supplier — committed to performance, durability and design across multiple facets of the building envelope. One of CertainTeed’s most prominent categories is residential roofing. On their website they reference “more than 300 roofing options” across different performance and style tiers. They emphasize the “Integrity Roof System™” which coordinates shingles with underlayments, starter strips, ventilation, hip & ridge accessories and more—so the whole roof functions as a system rather than just a single component. The system approach helps simplify warranty coverage and ensures components are compatible. Within roofing, CertainTeed offers multiple tiers and technologies. For example, their Landmark® line provides architectural-style shingles with features like algae resistance (StreakFighter®), improved installation ease (NailTrak®), and fire-rating (UL Class A) and impact ratings (UL 2218 Class 3) for tougher conditions. They also have premium lines such as Landmark® ClimateFlex®, which adds Class 4 impact resistance, cold-weather pliability, and higher performance in extreme climate conditions. This tiered strategy gives builders and homeowners choices depending on budget, climate and aesthetic preference. While their roofing offerings are strong, CertainTeed also emphasizes other major product families. For example, they offer siding & trim products described as “industry-leading selection of low-maintenance siding” that create long-lasting looks. On the interior side, they provide drywall, ceiling systems, insulation and related building envelope components. The advantage here is that you can spec a building (or renovation) with multiple systems from one brand, streamlining coordination, warranty support and supply. Taken together, CertainTeed’s offerings provide several key benefits: improved durability, weather and impact protection, aesthetic flexibility, and system integration (which lowers risk of mismatched components). For homeowners and builders, using a well-regarded brand with system-level warranty support and proven performance offers peace of mind. On the aesthetic side, rich color palettes, designer shingles and siding options allow buildings to look premium while still being built for tough conditions. In short: it’s not just about picking a shingle or siding, but choosing a coordinated solution backed by decades of manufacturing and building-science expertise.

Elevate is built on 40 years of history — proof that a commitment to the highest quality materials and trusted partnerships withstand the test of time. While our focus continues to be on smart, safe and sustainable solutions for our customers, there’s so much more on the horizon. We’re raising our sights and are ready to help you achieve whatever you can imagine — the sky’s the limit. Elevate is the commercial building-materials brand focusing on roofing, wall and lining systems. It operates under the Holcim umbrella. On their website, they highlight that Elevate has “a 40-year legacy of proven experience,” indicating an established presence in the commercial construction sector. The brand serves contractors, architects and building owners with an emphasis on high-performance systems and trusted partnerships. Elevate’s portfolio covers a broad spectrum of building envelope systems. On the website you’ll find product categories such as: Roofing membranes including EPDM, TPO, PVC. Insulation boards (e.g., polyiso) and cover boards. Wall systems: cavity wall insulation, air & vapour barriers. Accessories and building-finish elements: edge metal, flashings, fasteners. Thus, Elevate isn’t just one type of membrane—it offers full system solutions for new builds and renovations. A major benefit of Elevate’s offerings is high durability and performance in demanding commercial applications. For instance, their vapor barrier product “V-Force FR” is described as “FM Class 1 fire rating for direct-to-steel applications”, primer-free, self-adhered, and able to install in low temperatures (20 °F) with temporary UV/weather protection. Their membranes are engineered for UV resistance, chemical exposure, weather resilience. (See the TPO category: “exceptional resistance to ultraviolet, ozone and chemical exposure.”) This makes them suitable for high-risk / long-life roofs or building envelopes. Beyond technical durability, Elevate emphasises installation efficiency and sustainability. For example, products that allow faster install (wider rolls → fewer seams), ability to install in colder temperatures, and a portfolio that includes smog-reducing granules in roofing options. On the sustainability front, because the brand is under Holcim (which emphasises “building better with less” and circular economy solutions) the product systems align with green building strategies. For building owners and contractors, this means lower lifecycle cost, reduced maintenance and stronger specification appeal. In short, Elevate is positioned as a premium systems provider in the commercial building envelope arena—covering everything from roof membranes to insulation to accessories, backed by decades of experience. Their products deliver both high performance and value by combining technical resilience (fire, UV, chemical, weather), installation efficiency, and sustainable credentials. For contractors, architects and owners seeking robust, long-life building envelope solutions, Elevate provides a compelling option with a complete system mindset rather than a single product fix. Their offering helps protect major investments (commercial buildings, data-centers, industrial facilities) and supports specification in demanding markets.

IKO is a global leader in the manufacture of residential (and commercial) roofing materials with a strong legacy of over 70 years. Founded in 1951 in Calgary, Alberta, Canada, the company has grown significantly and now serves markets across North America and exports to many countries. Their strategy emphasizes vertical integration—owning significant parts of the manufacturing and raw-material supply chain—which allows them to maintain tighter quality control and supply reliability. IKO’s product portfolio focuses heavily on roofing shingles (asphalt–fiberglass based) but also includes accessories and full roof systems. On their website they categorize their products into lines such as Performance (e.g., “Dynasty”), Designer, Architectural, and Traditional (3-tab) shingles. Beyond just shingles, they have supporting materials (underlayments, low slope base products) and a full roofing system approach. For example, the “Roof-Fast Base” product for low-slope areas. One of the major value propositions of IKO shingles is durability and weather resistance. Their higher-end lines incorporate technologies like the “ArmourZone®” nailing surface (wider reinforced zone) and higher impact ratings (Class 3 or Class 4) for things like hail resistance. For instance, their Performance “Dynasty” shingles offer Class 3 impact resistance and wind warranties up to ~130 mph (210 km/h). These features mean better protection for the home’s exterior, enabling homeowners to choose stronger roofs in areas of severe weather. Apart from protection, IKO emphasizes design and value. Their product lines come in a wide range of color blends and textures to enhance curb appeal. IKO Also, because they control much of the manufacturing process, IKO says that contractors benefit from cost and labor savings (fewer bundles per square, fewer mix-lots) which can translate into more efficient installs and ultimately better value. Further, using a complete system (shingles plus accessories plus underlayment) from one brand can reduce compatibility issues. The combination of aesthetic flexibility + performance + system completeness is appealing to both homeowners and contractors. In summary, IKO is positioned as a premium yet broadly accessible roofing brand that delivers both high performance and design flexibility. For homeowners, choosing IKO means they get a roof that not only looks good but is built to stand up to challenging weather, backed by a significant warranty and a manufacturing legacy. For contractors, IKO offers advantages in installation efficiency, supply consistency, and a trusted brand. Ultimately, the IKO offering helps protect one of the home’s most critical components (the roof) in a way that balances aesthetic appeal, durability, and value.

James Hardie is a global leader in the manufacture of fiber-cement and related exterior building materials. The company’s roots trace back to the 1980s when it pioneered modern fibre-cement technology. Today it operates manufacturing facilities across North America, Australia, New Zealand and other markets, and serves both homeowners and professional contractors. Its mission centers on delivering premium, long-lasting exterior products that combine design flexibility with protection and resilience. James Hardie’s products are built around fiber-cement technology and cover siding, trim, soffits, panels and other exterior cladding systems. For instance, its portfolio includes acclaimed brands like HardiePlank®, HardieShingle®, HardiePanel®, HardieTrim® and HardieSoffit® among others. These offerings are designed to cater to different architectural styles—horizontal lap siding, vertical panel siding, shingles/shakes, and decorative trim—while always using fiber-cement as the core durable material. Coverage of the residential market is emphasized, though many of their systems are used by pros and contractors. One of the headline benefits of James Hardie products is their exceptional durability and protection for homes. Their fibre-cement systems are engineered to resist fire (they “will not burn” when exposed to direct flame), moisture/humidity, extreme weather, pests, and general aging. For example: moisture resistance prevents warping or rot; weather resistance stands up to freeze-thaw, hail, wind; pest resistance means termites or woodpeckers have far less appeal. These protective features are stated to safeguard what is often the homeowner’s largest investment—its exterior shell. Beyond protection, James Hardie emphasizes design and value. Their materials enable a wide variety of architectural aesthetics—from traditional to modern—thanks to different profiles and rich color/texture options. For homeowners, this means enhanced curb appeal and a stronger resale value. In addition, the low-maintenance nature of fibre-cement (versus wood siding which requires frequent repainting, or vinyl which may fade/warp) is a benefit. James Hardie backs many products with long warranties (such as a 30-year non-prorated limited warranty) and emphasizes the “lifetime value” of the investment. In essence, James Hardie positions itself as a premium exterior system provider—delivering both aesthetic flexibility and serious performance in harsh conditions. For homeowners looking for an exterior that looks good and stands up to fire, water, pests and time, their fiber-cement siding and trim lines are a compelling choice. For contractors and builders, the brand offers trusted systems, technical support and a reputation backed by millions of homes. Overall, the combination of durability, design, low maintenance and warranty support helps explain why James Hardie products are a high-end option in the home-exterior market and why many remodelers promote them as smart long-term investments.

TAMKO Building Products is a longstanding independent manufacturer focused primarily on residential roofing and associated materials. On their website they describe themselves as “dedicated to delivering strength, beauty, and performance in every roof through industry-leading quality and innovation.” While their main reputation is built around shingles, the company also offers accessories, underlayments, waterproofing and even metal/roll roofing solutions (in some cases). Their broad commitment positions them as a full-roof system provider rather than just a single product vendor. One of TAMKO’s standout product lines is their premium shingle range. For example, the Titan XT line is described as “built tough for award-winning performance” and features advanced technologies such as TriShield™ and AnchorLock™ to deliver high wind and impact resistance. The website touts features like a 160 mph wind warranty and UL 2218 impact ratings. These shingles are targeted at homeowners and contractors who need maximum durability and long-term performance. TAMKO also offers more value-oriented or traditional shingle lines. For instance, the Heritage series provides architectural laminated aesthetics with rich color options and “built for durability, designed for excellence.” And the Elite Glass‑Seal line offers a more classic 3-tab shingle option for homeowners who want reliable performance at a lower price point. This tiered approach allows TAMKO to serve a wide range of homeowners—from budget-conscious to premium-seekers. Beyond the shingles themselves, TAMKO offers a robust set of accessories and supporting components to build a full roof system. Their “Accessories” section includes synthetic underlayments, self-adhering underlayments, starter/hip & ridge shingles, roll roofing, and waterproofing membranes. TAMKO These components are designed to work in conjunction with the shingles to enhance performance, ensure proper assembly, and support warranties. By offering these supporting materials, TAMKO positions itself as a supplier of complete roofing systems rather than standalone products. Taken together, TAMKO’s products give homeowners and contractors choices across performance, aesthetics and cost. With premium lines like Titan XT, users get high wind and impact protection—important in severe weather markets. With value lines like Elite Glass-Seal, users can get dependable coverage for more budget-sensitive projects. And by supplying accessories and system components, TAMKO helps ensure compatibility, ease of installation and support of warranties. For professionals, having a brand that offers color variety, technical backing and system-wide components makes specifying, installing and standing behind the roof simpler. For homeowners, the benefit is a roof that looks good, performs well and is backed by a trusted manufacturer.